The MARTINI Bianco Spritz: A Light & Refreshing Prosecco Spritz

With its effervescent bubbles and perfect harmony of flavours, MARTINI® Bianco Spritz is a Prosecco Spritz that captures the very essence of summer in a glass. Renowned for its understated elegance and velvety smooth taste, MARTINI® Bianco and MARTINI® Prosecco DOC combine to elevate the classic spritz, transforming it into an unforgettable experience.

The Significance of Prosecco as an Italian Export

Historical Significance

Prosecco is an integral part of Italian culture and a shining example of Italy’s rich winemaking heritage. Originating from the Veneto region in northeastern Italy, Prosecco has quickly become one of the world’s most recognisable sparkling wines, rapidly rising in popularity over the past few decades.

Prosecco’s Economic Impact and Appeal

Prosecco plays a pivotal role in Italy’s economy, with its DOC (Denominazione di Origine Controllata) and DOCG (Denominazione di Origine Controllata e Garantita) certifications ensuring the high quality and authenticity of each bottle. This booming industry has sparked a surge in exports, bringing Prosecco to every corner of the globe and contributing significantly to Italy’s economy.

Prosecco’s Role in Cocktails

Among the many cocktails that feature Prosecco, the Prosecco Spritz stands out as an iconic choice. Originating in Italy, the Spritz has become a global favourite, capturing the laid-back Italian lifestyle. It’s a perfect pairing with the elegance of MARTINI Prosecco DOC and MARTINI Bianco, making it the drink of choice for countless occasions. Whether sipped casually or enjoyed at a lively gathering, Prosecco continues to define the cocktail scene, bringing a touch of Italian sophistication to every glass.

Prosecco Selection: The Key to the Perfect Prosecco Spritz

Choosing the right Prosecco is more than just a matter of preference, it’s essential for crafting the perfect spritz. The balance of acidity and sweetness in Prosecco will determine the overall flavour profile of your cocktail, which is why selecting a quality Prosecco is so important. 

To complement the delicate sweetness of MARTINI Bianco, opt for a Prosecco with a harmonious blend of acidity and light sweetness. This will ensure the spritz has the ideal level of crisp freshness without being overly sweet or too tart.

Why MARTINI Prosecco is an Ideal Choice

MARTINI Prosecco DOC is the ultimate choice for a spritz. Known for its crisp effervescence and light floral notes, it offers the perfect foundation for a MARTINI Bianco Spritz. The crisp bubbles enhance the freshness of the MARTINI Bianco, while the lightness of the floral notes creates a beautifully refreshing cocktail.

How to Properly Store Prosecco

For the best possible spritz, it’s important to store your Prosecco correctly. Keep your bottle in a cool place, upright, and away from extreme temperatures.

Why MARTINI Bianco is the Perfect Choice for Your Prosecco Spritz

Since 1863, MARTINI has been a pioneer in premium vermouths, with MARTINI Bianco continuing the legacy through its blend of Italian botanicals and crisp white wine. Its unique mix of vanilla, floral notes, and citrusy zest creates a refreshing and complex flavour, perfectly complementing the crispness of Prosecco.

How to Make the Perfect MARTINI Bianco Prosecco Spritz

The MARTINI Bianco Spritz is a light, refreshing twist on the classic Prosecco Spritz, blending effervescent bubbles with the elegance of MARTINI Bianco and MARTINI Prosecco DOC. Perfect for any occasion, it delivers a balanced, sophisticated taste of summer.